Top Travel & Tourism Websites in Mexico

Name: Top websites in Mexico (Travel & Tourism)
Creator: Semrush
License: https://www.srush.pykmikgiwx.cfolks.pl/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Travel & Tourism Websites in Mexico, Updated September 2026

September 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

booking.com

4.79M

27.68%1.33M

72.32%3.46M

↓23.09%

↑12.14%

Direct

vivaaerobus.com

4.34M

24.3%1.05M

75.7%3.28M

↓22.41%

↑17.66%

Direct

volaris.com

3.68M

24.81%912.29K

75.19%2.77M

↑3.59%

↑2.27%

Direct

airbnb.mx

2.83M

34.58%977.52K

65.42%1.85M

↓24.67%

↑4.65%

Direct

ado.com.mx

2.48M

13.32%330.74K

86.68%2.15M

↓25.08%

↑35.28%

Direct

expedia.mx

1.81M

26.17%473.1K

73.83%1.33M

↓28.42%

↑8.98%

Direct

americanexpress.com

1.49M

27.96%415.82K

72.04%1.07M

↑6.25%

↓2.1%

Direct

sre.gob.mx

1.4M

39.67%553.49K

60.33%841.62K

↑15.48%

↑0.87%

Search

tripadvisor.com.mx

1.22M

29.75%363.63K

70.25%858.54K

↓11.43%

↓14.56%

Search

reportur.com

1.2M

1.14%13.74K

98.86%1.19M

↑12.42%

↓33.12%

Direct

nationalgeographic.com.es

1.11M

17.85%197.63K

82.15%909.32K

↓12.41%

↓22.24%

Direct

marriott.com

1.07M

13.06%140.07K

86.94%932.63K

↓18.07%

↑48.09%

Direct

hilton.com

1.06M

6.3%66.47K

93.7%988.64K

↓2.09%

↓2.92%

Direct

trip.com

1.05M

15.13%158.35K

84.87%888.28K

↓19.8%

↑106.36%

Direct

skyscanner.com.mx

1.01M

32.01%324.65K

67.99%689.7K

↓16.65%

↑19.8%

Direct

despegar.com.mx

877.29K

32.33%283.63K

67.67%593.66K

↓56.17%

↑4.72%

Direct

getyourguide.com

788.29K

18.96%149.47K

81.04%638.81K

↑21.24%

↑193.01%

Direct

sixflags.com

781.54K

12.52%97.88K

87.48%683.67K

↑1.75%

↑117.6%

Direct

doters.com

713.83K

35%249.82K

65%464.01K

↓23.99%

↑46.53%

Referral

airbnb.com

677.66K

32.94%223.19K

67.06%454.47K

↓28%

↑7.68%

Direct

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Key Insights on Top Travel & Tourism Websites in Mexico on September 2026

As of September 2026, booking.com leads Travel & Tourism in Mexico with 4.79M monthly visits. Its audience skews mobile-first (27.68% desktop / 27.68% mobile), and traffic is down month over month -23.09% and up year over year 12.14%. vivaaerobus.com holds second with 4.34M visits and a mobile-leaning mix (24.3% desktop / 75.7% mobile), while volaris.com ranks third with 3.68M visits.

Across the leaders, jeremytoursytransfers.com is the most mobile-first (100% of visits), whereas avmspa.it is the most desktop-reliant (98.36%). Momentum favors outdoorrevival.com in the latest month (28,974.65%), while blablacar.mx shows the steepest pullback.

Acquisition patterns also differ: booking.com is driven primarily by search, booking.com by direct, and booking.com by referral; overall, 91 of the top 100 sites are direct-led, 6 are search-led, and 2 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Travel & Tourism Websites in Mexico